December 28, 2017
Let's face it, repeat and referral business is golden when you are a realtor. But let's be real, between dealing with the Loan Officer who is requesting 500 pages of documentation, the Underwriter declining your client's loan in the last few minutes before funding and the Escrow Officer who is leaving for maternity leave the exact day you'd like to schedle your signing, you really don't have time to think about what to buy your clients as a closing gift.
I mean you can always go with the quintessential bottle of champagne and key chain or barn style last name plaque that every other agent offers up at the close of escrow. Or you can multitask like the multitasking beast that you know you are and simply jot down any details in your clients file about their likes. Favorite color, restaurant, food, hobbies, where they grew up, favorite sports team - you name it any detail helps create that ever so personal gift that will forever imprint your business, which is essentially you, in their mind. So when they decide to move up to their next bigger house, you'll be the first and only realtor they think of calling.
Once you have that treasure trove of details written on the back of your client's appraisal or in the margin of their estimated closing statement, all you have to do is email us with those details. Let us get right to work.
We recommend starting with a signature gift. This would mean that at some point you should really think about a few core gifts that you'd like to start with. Our favorites include wine glasses and a wine bottle opener, Linen Spray, HOME candle, a fresh lavender plant to plant outdoors and maybe a few foodie items like hand crafted carmel popcorn, dried fruits from the local farmers market or craft small batch chocolate from our list of specialty choclatiers.
Yes, you could indeed skip over to your local mall and pick up a box of Godiva Chocolates or dipped chocolate strawberries but so can the realtor in the cubicle next to you. You can either choose to take the time to stand in a mall and watch a sweaty teenager dip strawberries in chocolate in line with the rest of your competitors OR you can take a small piece out of your crazy chaos to create your signature gifts with a few staples, add those golden details you jotted down during those long Sundays driving from open house to open house and you have yourself a very personal, unique, luxe closing gift, custom made for your client.
You could potentially replicate this for yourself with each closing. We'd like to think that you'd prefer to do what you do best, find your clients their dream as quickly as possibly and move onto the next one. Let us do for you what we do best and that is curate an exceptional gift that encourages a lasting repeat, referring client for you. Let us work for you so that you can work for your client in the most effecient way possible.
Contact us today to get started - firstname.lastname@example.org
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